Crushin’ On Smirnoff Crush Bar
Beat the heat this summer at the Crushin’ on Smirnoff crush bar!
This vibrant pop-up bar is hitting beaches up and down the East Coast, serving up Smirnoff’s most refreshing summer cocktail—the iconic Crush. Can’t make it? Don’t sweat it—order a Crush in a Box and bring the beach vibes to you!
The excitement doesn’t stop there: a fun, colorful ad campaign will be turning heads in beach towns all season long.
Sip, chill, and crush it with Smirnoff.
The crush in a box comes with everything you need to make a crush at home, including a Crushin' on Smirnoff glass.
Beach towel you can win using #crushinonsmirnoff
Plane flag that will fly along the beach
Beach set up that can be found on the beach for people to take pictures with and share on social media
Print Ads
Social Media Ads
Storyboard
