Brain Freeze Branding

Brain Freeze is a homemade ice cream shop designed to deliver a playful, high-energy brand experience.

From the moment customers enter the space, bold colors, whimsical patterns, ice cream cone imagery, and fun typography set the tone. This brand guide outlines how each element works together to create a cohesive and recognizable identity. By following these guidelines, the Brain Freeze brand remains consistent, strong, and true to its fun, approachable personality.